What Patagonia can teach the world: Director of Philosophy Vincent Stanley on suing Trump & running a business with values

Vincent Stanley has been with Patagonia, the iconic outdoor clothing company, since its beginning in 1973, for many of those years in key executive roles as head of sales or marketing. He is co-author with Yvon Chouinard of The Responsible Company: What We’ve Learned From Patagonia’s First 40 Years. He currently serves as the company’s Director, Patagonia Philosophy, and is a visiting fellow at the Yale School of Management. He is also a poet whose work has appeared in Best American Poetry. He discusses the challenge of running a value-based business, why Patagonia is suing Pres. Donald Trump, and what the future holds for America’s best known socially responsible business. (February 13, 2019 broadcast)

Vincent Stanley, Director, Patagonia Philosophy